Clustered World: How We Live, What We Buy, and What it All Means About Who We Are, Weiss
Tytuł: Clustered World: How We Live, What We Buy, and What it All Means About Who We Are
Autor: Maichael J. Weiss
Wydawca: Little, Brown & Company
Wydanie: 1
Rok wydania: 2000
ISBN-13: 9780316929202
Okładka: twarda
Liczba stron: 336
Stan
Książka wygląda jak nowa. Wewnątrz bez zaznaczeń.
O książce
Michael Weiss expands on the geodemographics of The Clustering of America with this fascinating look at the sixty-two new lifestyle "clusters" that define who we are by what we buy. Clustering has become a widely accepted business concept throughout the world, revealing a global village of people who have more in common with foreigners of the same cluster than they do with their fellow countrypeople.